16 best bras to buy – plus expert tips on how to find the best fit

For those on the hunt for a new bra

For those on the hunt for a new bra, or who have never had a bra fitting, it is advised you have one so you can be sure you have the correct cup and chest size to find your perfect fit. 

While some shoppers may prefer to go into a store to seek a helping hand on their underwear shop, others can get the same assistance but online, as numerous lingerie brands offer an online fit finder, such as Nudea and M&S, or Virtual Fitting Sessions.

The key when bra shopping isn’t to go directly to your usual size, or to slip it on and pray for the best, but to get familiar with the adjusting options.

Why Is The Fit So Important?

One CEO who deals on Bras said: “Correctly sized bras are as important as correctly sized clothes with one the key difference – bras offer support and comfort to breasts, whereas clothes do not.

“Wearing clothes (bras or not) that are too tight can be painful, restrictive for a range of movement, and generally uncomfortable.  Wearing the correct size bra is particularly important as you get older, as breasts are not muscular, and are supported by a single ligament – the cooper’s ligament.

“Time and gravity mean firmer, younger breast tissue is slowly replaced with heavier, fattier tissue. However, wearing a correctly fitting bra can slow this process down. If your bra is uncomfortable in any way, it probably means it doesn’t fit correctly. A properly fitting bra should support and add to comfort not detract from it.

“Most common telltale signs your bra doesn’t fit properly are: straps digging in, because the under band isn’t supporting the breast weight, or cups are digging into your breast, or your bra cup doesn’t contain your breast tissue fully.”

However, there are sports bras, which can offer support, and feel like a second skin, for days you want something quick to slip on when working from home. 

NOTE: Whether you need extra support, have a larger bust, or a petite frame, prefer wired or non-wired, the t-shirt style, balconette, or lust after a push-up design – there are plenty to choose from.

From cotton to softer silkier fabrics, lace designs, underwire, padded or lightly lined, there are plenty to choose from.

Nudea Our top pick: The Easy Does It Bralette, Nudea

Nudea Our top pick: The Easy Does It Bralette, Nudea

Buy it here E&B Luxury
M&S Our top pick: Silk & Lace Underwired Balcony Bra, M&S
M&S Our top pick: Silk & Lace Underwired Balcony Bra, M&S 
Buy it here E&B Luxury
John Lewis & Partners  Our top pick: AND/OR Wren Lace Underwired Plunge Bra, John Lewis
John Lewis & Partners Our top pick: AND/OR Wren Lace Underwired Plunge Bra, John Lewis
Buy it here E&B Luxury

See Page 2 for more Bra recommendations

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